The SAEM, a K-Beauty brand originated in Myung-Dong, South Korea has launched officially 

in Malaysia with popular South Korean boy band and brand ambassador, SEVENTEEN!

SEVENTEEN, South Korean Boy Band and The SAEM Brand Ambassador 

made a public appearance to officially launch the brand in Malaysia.

SEVENTEEN first ever The SAEM Fansign Event was held at Pavilion Kuala Lumpur.

They shared their favourite The SAEM products and skincare tips on how to achieve flawless look.

Birthday surprise for the boys.

Fansign

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The SAEM Special Collaboration With SEVENTEEN

Check out The SAEM special collaboration with SEVENTEEN, 

The SAEM Eco Earth Power Tone Up Sun Cream!

A dual function product that works as a sun screen with UV protection of 

SPF50+/PA++++ and tone up cream that brightens skin tone. It contains 

purifying moringa ingredient to protect skin from harmful environmental damage.

The SAEM Malaysia launched its first store-in-store shop in PLAY UP Advance at 

Fahrenheit 88 Kuala Lumpur, PLAY UP Berjaya Times Square and Parkson Elite Pavilion.

Do check them out for more!

Also, check out more beauty brands at PLAY UP Advance here, here and here!

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Photo Credits to Owner.